Social Media Manager
Oliver - Apac·Mumbai
- Can I apply
- Open to any education · 5–7 yrs
- Pay
- Pay not stated
- Source
- From the company's careers page · today
- How to apply
- On Oliver - Apac's site: short form, ~5 min
Early: posted 5 h ago on their own site
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About the role
PivotRoots, a Havas company, is looking for a Paid Media Specialist with 2-4 years of experience to manage and optimize digital campaigns across Google and Meta platforms. The ideal candidate should have hands-on experience in performance marketing (lead generation) as well as branding campaigns focused on awareness and engagement.
What you'll do
- Plan, execute, and optimize paid media campaigns across Google Ads & Meta Ads
- Manage performance-driven campaigns – including Search, Display, and Lead Generation. Handle branding campaigns – including YouTube, Display
- Monitor, analyze, and optimize campaign performance based on key metrics like CTR, CPA, ROAS, and conversion rates. Conduct A/B testing to improve ad creatives
- Work closely with creative teams to develop engaging ad copies and visuals
- Generate regular reports and insights to improve campaign effectiveness
What you need
- 2–4 yrs of experience
- Performance marketing
- Google Ads
- Meta Ads
- Branding
- Google Analytics
- BBA or MBA
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