Assistant Manager- Shopper Marketing [Modern Trade]

About the role

Assistant Manager- Shopper Marketing [Modern Trade] We are seeking a Shopper Marketing Executive to lead and execute innovative shopper marketing initiatives that drive growth and brand presence across retail touchpoints. The ideal candidate is a creative thinker with a passion for marketing and an understanding of consumer behavior at the point of sale.

What you'll do

• Shopper Marketing Strategies Develop and execute shopper marketing plans that align with brand objectives and sales goals
• Analyze shopper behavior and market trends to create targeted campaigns
• Retail Campaign Management Collaborate with retailers and distributors to execute in-store promotions, activations, and merchandising
• Ensure the brand is prominently positioned across retail channels
• Cross-Functional Collaboration Work closely with the sales, marketing, and product teams to ensure alignment and effectiveness of shopper marketing strategies

What you need

• 1–2 yrs of experience
• Sales
• Communication
• POS
• BBA