Assistant Vice President - Marketing - Gold Loan - Mumbai - Lodha (I-Think Techno Campus) - 2nd Floor - MM

About the role

The AVP-Marketing holds ultimate responsibility for the organization’s marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the brand and business.

What you'll do

• Development and implementation of the Brand Strategy towards brand building and awareness within the target group and industry
• Developing the marketing strategy for new and existing products
• Overseeing implementation of the marketing strategy – including campaigns, events, digital marketing and PR
• Working closely with the company’s various functional heads; enabling them to meet their commercial objectives by providing them with appropriate communication and…
• Ensure that all marketing communications reflect the brand’s values and are aligned with the company’s vision

What you need

• 8–14 yrs of experience
• Data analysis
• Digital marketing
• Branding
• Market research
• MBA or BBA