Associate Director - Entertainment PRS, Star Plus & Star Bharat

About the role

The role in the Product & Revenue Strategy Function for our flagship HSM channels Star Plus & Star Bharat. This position is required to support & facilitate sales team of the respective channels. The incumbent will act as a key link between Programming/Marketing/Content teams and Sales teams and drive the brand philosophy and sales/revenue strategy for the channel to optimize channel inventory.

What you'll do

• Driving the channel pricing agenda - setting benchmarks, providing inputs and sign-offs on deals, and participating in deal negotiations as and when required
• Build sponsor packages for impact shows and ensure maximum monetization for each property on the channel
• Build band wise revenue budget, show and property wise pricing including determination of sponsor packages
• Create and maintain strategies based on key genres to help understand the genre behavior, trends, movements etc. that may have impact on business

What you need

• Sales
• Any graduate