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Associate Vice President - Marketing Excellence

LogiNext·Mumbai

Pay not stated10–12 yrsFull-time

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About the role

Associate Vice President of Marketing will be responsible for the growth of our inbound and outbound lead generation channels and end to end brand building. You will be responsible for developing and analyzing the performance of offline and online campaigns, ensuring that all marketing material is in line with our brand identity, exponentially scale the number of enterprise leads, manage, and scale the team and pretty much everything across the board.

What you'll do

  • Be a leader in working cross-functionally to drive the execution of analyst relationship plans, aligning with other areas of marketing
  • Build and follow the content/editorial calendar to stick to industry standard content marketing and amplification process to increase qualified audience properties like…
  • Scale social media presence across all the platforms, identify trends and insights, and optimize spend and performance based on the insights
  • Preferable own an active social media profile and build a leadership brand around him/herself
  • Lead the event planning, including working with vendors, event organizers, and design team for on-site and digital collateral

What you need

  • 10–12 yrs of experience
  • Google Ads
  • SEO
  • Marketing automation
  • Product marketing
  • Analytics
  • Public relations
  • BBA or MBA

Good to have

  • Google Analytics
  • HubSpot
  • CRM
  • Inside sales
  • Content marketing
  • Branding

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