Brand Manager - International Sales

About the role

We are looking for a dynamic and strategic Brand Manager to lead brand development, positioning, and marketing initiatives for our portfolio targeting NRIs. The ideal candidate will be responsible for driving brand growth, customer engagement, and business value through innovative ATL, BTL, and digital brand initiatives across markets.

What you'll do

• Develop and execute brand strategies aligned with business goals and international project launches targeting NRIs
• Drive measurable Business Value (BV) through ATL and BTL marketing initiatives across international markets
• Lead brand innovation initiatives to strengthen market positioning and customer engagement across global NRI audiences
• Conceptualize and execute innovative campaigns tailored for international markets, cultural preferences, and regional consumer behaviour
• Plan, execute, and optimize integrated campaigns across print, outdoor, radio, events, digital, activations, influencer partnerships, and global media platforms

What you need

• 4–6 yrs of experience
• Sales
• Performance marketing
• Influencer marketing
• Branding
• Market research
• Social media
• BMM or BBA or MBA

Good to have

• Channel sales