Content Lead

About the role

What will you work on? Stay attuned to Chandigarh's ever-evolving food scene, from street food stalls to upscale restaurants, and translate these experiences into engaging written content. Stay in touch and maintain relationships with various stakeholders of the F&B industry – PR and Marketing teams, Brand teams, Chefs and Owners

What you'll do

• Leading creative strategy for the platform which covers engaging F&B content for Instagram to meet content metrics and revenue targets
• Collaborate closely with the production team and post-production to ensure the written content aligns seamlessly with visual elements
• Maintain a consistent posting schedule and adhere to content calendars to ensure regular and timely updates
• Attend food events, tastings, and restaurant openings to gather first-hand information for posts
• Monitor Instagram analytics to track the performance of different types of posts and adapt strategies accordingly

What you need

• 3–6 yrs of experience
• Writing
• Social media
• Any graduate