Content Marketing Lead

About the role

In AI products and services, the positioning is the product. How clearly you communicate value determines whether customers explore, trust, and finally buy. You will own that layer. This is not a content creation or content editing role. This is a product narrative and business impact role. In AI products and services, the positioning is the product.

What you'll do

• Product Website and Conversion Journeys
• Own messaging and content for product landing pages, product detail pages, and key conversion flows
• Craft clear, differentiated positioning that resonates with technical and business audiences
• Partner with content, design, and tech teams to improve engagement, conversion rates, and pipeline generation (leads capture)
• Bring a strong point of view on how AI product stories should be structured, not just written

What you need

• 4–7 yrs of experience
• Content marketing
• Product marketing
• Canva
• Social media
• PowerPoint
• Analytics
• Any graduate

Good to have

• Product strategy

What you get

• ₹10 L–₹20 L a year