Gratitude·Mumbai
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The role involves reviewing campaign requirements, validating audience segmentation and data, testing automated customer journeys, troubleshooting technical issues, and ensuring high-quality campaign execution across multiple channels.Key ResponsibilitiesReview campaign briefs, specifications, segmentation rules, and personalization requirements.Perform quality assurance testing of email, SMS, push notification, direct mail, social, and paid marketing campaigns.Validate campaign configurations,…
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