D2C Lead

About the role

Proven experience in D2C, subscription-led, e-commerce, FMCG, dairy, or consumer internet businesses. Data-driven professional with experience managing growth metrics, customer funnels, and P&L-linked outcomes. Demonstrated success in scaling recurring revenue or habitual consumption businesses. High-visibility leadership opportunity within a fast-scaling consumer business.

What you'll do

• Drive customer acquisition through performance marketing and growth initiatives
• Own customer retention, loyalty, CRM, and subscription growth programs
• Analyze customer cohorts, LTV, CAC, and funnel performance to improve business outcomes
• Collaborate with product, technology, operations, and marketing teams to drive growth
• Develop and execute strategies to improve conversion, repeat purchase, and profitability

What you need

• CRM
• Performance marketing
• Any graduate