highlisted

Demand Generation Specialists

Xoxoday·Bengaluru

Pay not stated1–3 yrsFull-time

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About the role

We're looking for an Account-Based Marketing (ABM) Specialist to build and execute account-based marketing programs that directly contribute to pipeline and revenue. This role will focus on identifying, prioritising, and engaging high-value target accounts through personalised, multi-channel campaigns.

What you'll do

  • ABM Strategy & Planning
  • Support the development and execution of ABM programs aligned with ICP, target-account lists, and sales priorities
  • Define and refine account segmentation and prioritisation in partnership with Sales and RevOps
  • Develop account-level messaging frameworks and campaign strategies across different funnel stages
  • Execute structured ABM plays across one-to-one, one-to-few, and one-to-many account tiers

What you need

  • 1–3 yrs of experience
  • Analytics
  • HubSpot
  • CRM
  • Go-to-market
  • Any graduate

Good to have

  • B2B sales

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