Digital Marketing Executive

About the role

This is a full-time on-site role for a Digital Marketing Executive located in Kochi. The Digital Marketing Executive will be responsible for marketing, communication, social media marketing, web content writing, and web analytics. You'll own the day-to-day social media handles of multiple client brands and support paid campaigns on Google and Meta.

What you'll do

• Plan, schedule, and publish content across Instagram, Facebook, LinkedIn, and X for a portfolio of client accounts
• Build monthly content calendars and coordinate with our design team on creatives
• Set up, run, and optimise campaigns on Google Ads (Search, UAC/App campaigns) and Meta Ads
• Monitor CPI, CPC, CTR, ROAS and other campaign metrics; adjust targeting, creatives, and budgets based on what the data shows
• Track performance using Google Analytics, Meta Business Suite, and attribution tools like AppsFlyer

What you need

• Open to freshers
• Digital marketing
• Google Ads
• Meta Ads
• Analytics
• Social media
• Content writing
• BBA

Good to have

• Video editing
• Canva
• Figma
• Google Analytics
• Performance marketing