Digital Product Manager-Digital Banking-Net & Mobile Banking HO Team

About the role

The role is responsible for designing, executing and optimising data‑driven, personalised offer recommendations that recommend the right product to the right customer at the right time, thereby improving engagement, conversion and portfolio penetration. This is an Internal document.

What you'll do

• Own and drive the bank’s recommendation engine used to cross‑sell products to existing customers across digital and assisted channels
• Define and execute cross‑sell and engagement strategies using the bank’s recommendation engine
• Drive growth across Credit Cards, Loans, Deposits, Investments and Insurance products
• Translate business priorities into executable offer recommendation strategies
• Enable personalised offers across customer lifecycle stages

What you need

• Cross-selling
• Product marketing
• Any graduate