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Employer Brand content & campaigns specialist

WTW External Careers Site·India

Pay not statedJunior levelFull-time

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About the role

Campaign Reporting and Monitoring: Track and analyze the performance of branding campaigns, providing insights and recommendations for continuous improvement. Campaigns are managed internally, without agency involvement. Campaign Monitoring and Optimization: Track, report and analyze the performance of all employer branding/recruitment marketing campaigns.

What you'll do

  • Bring our story authentically to life across social media, blogs and digital channels, while managing the paid campaigns that help it reach the right audiences
  • Be equally comfortable speaking with colleagues, writing copy, creating visuals and using performance data to see what resonates and how we can make an even greater…
  • Design and Video Editing: Create visually appealing static, dynamic, photo and video content for our social media channels and website
  • Plan and execute Google Ads campaigns (Search and Display) to increase brand visibility and attract potential candidates
  • Track and analyze the performance of all employer branding campaigns

What you need

  • Social media
  • Canva
  • Employer branding
  • Google Ads
  • Video editing
  • Performance marketing
  • Any graduate

Good to have

  • Content marketing
  • Branding
  • LLMs

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