- Can I apply
- Needs MBA or BBA or B.Tech · 4–8 yrs
- Pay
- ₹14 L–₹16 L a year
- Source
- From the company's careers page · yesterday
- How to apply
- On Vinove's site: short form, ~5 min
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About the role
The business is driven by data science and analytics, providing data driven solutions. It's one of the core business category of Paytm. We’re looking for a high-agency, execution-focused Growth Manager to drive scalable and sustainable growth for Paytm Postpaid. This is a hands-on role centered on owning and running growth campaigns end-to-end, from increasing awareness and reach, to improving conversion, retention, and monetization.
What you'll do
- Own end-to-end planning and execution of growth campaigns across channels (in- app, push, SMS, email) to drive Postpaid awareness, activation, and usage
- Discover and define user cohorts that behave differently (e.g., by credit score
- Identify opportunities to increase visibility (impressions), CTR, conversion, and engagement using experiments, segmentation, and campaign innovation
- Run and evaluate growth experiments (A/B tests, control groups) to find what works,and scale it through campaigns
- Partner with Product and Business teams to improve in-app journeys, address drop-offs, and reduce friction in loan application flow
What you need
- 4–6 yrs of experience
- Analytics
- SQL
- Looker
- Figma
- CRM
- User flows
- Any graduate
Good to have
- Product marketing
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