Head of Conversion Marketing / Marketing Director (India)

About the role

We are hiring a senior conversion operations leader to build and scale a high-performance monetization team focused on converting inbound social/media traffic into paying users. This role is heavily execution-driven and suited for candidates from aggressive inside sales, telesales, EdTech, Insurance, Fintech Lending, RMG, or high-volume B2C conversion environments.

What you'll do

• Build and manage large conversion/telesales teams
• Drive KPI management across CVR, ARPU, first-pay value, productivity etc
• Create conversion scripts, sales playbooks, and SOPs
• Lead QA, coaching, objection handling, and conversion optimization
• Manage WhatsApp, voice, and private-domain conversion workflows

What you need

• 8–14 yrs of experience
• Inside sales
• SOP writing
• Social media
• Any graduate