Head of Ecommerce & Growth — D2C (US Market)-Jewellery

About the role

You'll own the revenue number and build our acquisition channels hands-on — including a first-of-its-kind India-to-US live commerce operation across Facebook Live, eBay Live, Instagram, and TikTok Shop.

What you'll do

• Own the US D2C revenue number, P&L, and unit economics (CAC, LTV, ROAS, contribution margin, AOV, repeat rate)
• Drive performance marketing / paid acquisition across Meta, Google, and social; manage the SEO agency to outcomes
• Build and run the live commerce channel end-to-end — stream calendar, live merchandising, and host team — from zero
• Own Shopify site conversion (CRO) and lifecycle / CRM / retention marketing (email, SMS)
• Build and coach a lean, high-performing growth marketing team

What you need

• 5–8 yrs of experience
• Meta Ads
• Google Ads
• Performance marketing
• Shopify
• CRO
• Google Analytics
• Any graduate

Good to have

• CRM
• SEO
• Lean

What you get

• ₹25 L–₹45 L a year