Head of Marketing

About the role

As Head of Marketing, you will lead the overall marketing strategy and execution, driving sustainable business growth while strengthening brand positioning in a competitive global market. You will oversee multiple marketing channels, including paid advertising, SEO, content, influencer partnerships, affiliate marketing, email, and app marketing.

What you'll do

• Improve visibility across search engines, AI Overviews, and Large Language Models (LLMs) through entity-based content strategies
• Build brand authority through digital PR, thought leadership, strategic partnerships, and relevant industry placements
• Establish clear KPIs, conduct performance reviews, and foster a culture of accountability and continuous improvement
• Cross-Functional Collaboration: Work closely with Sales, Product, and Customer Success teams to align marketing strategies with business priorities
• Conversion & Revenue Optimization: Identify bottlenecks across the marketing and sales funnel and implement strategies to improve lead-to-close and lead-to-SOW…

What you need

• 4–7 yrs of experience
• SEO
• Google Ads
• Meta Ads
• Affiliate marketing
• Influencer marketing
• Performance marketing
• Any graduate

Good to have

• Content marketing
• Customer success
• Email marketing
• LLMs