Head of Theatrical Marketing, Amazon MGM Studios International Theatrical Marketing

About the role

This role is responsible for developing and executing local marketing strategies that drive awareness, engagement and box office performance, in alignment with global campaign objectives. This role requires managing concurrent releases, and pivoting quickly in response to audience reception. You'll oversee budgets that leverage both traditional theatrical and digital channels to maximize impact.

What you'll do

• Responsible for developing and executing local marketing strategies that drive awareness, engagement and box office performance
• Oversee budgets that leverage both traditional theatrical and digital channels to maximize impact
• Implement tactics to drive experimentation through qualitative and quantitative campaign optimization, with a focus on real time campaign refinement
• Build marketing budget allocation and optimize spending across channels
• Work closely with Publicity personnel to maximise this critical part of the overall marketing mix

What you need

• 10–18 yrs of experience
• BBA