Lead Analyst, Database Marketing

About the role

We are looking for a Marketing Database Management professional to own and evolve the organization's marketing data foundation. The role will be responsible for ensuring that Marketing has access to a trusted, accurate, complete, compliant and business-ready database that can support demand generation, account-based marketing, personalization, campaign execution, lead management, analytics and AI-driven marketing.

What you'll do

• Responsible for ensuring that Marketing has access to a trusted, accurate, complete, compliant and business-ready database that can support demand generation
• Own the Marketing database strategy, health and roadmap
• Define and maintain standards for account, contact, lead and prospect data
• Drive database growth, coverage and marketable database development
• Establish database health and quality scorecards

What you need

• 6–11 yrs of experience
• Analytics
• Marketing automation
• HubSpot
• CRM
• Salesforce
• Any graduate

Good to have

• SQL