Lead - Digital Platforms and Consumer AI

About the role

Drive business growth for digital financial products using Consumer AI, first-party data, and performance marketing. Enable the right customers to discover the right products at the right time across App and Web. Own the complete journey from business planning ? execution ? delivery of growth results. Duties and

What you'll do

• Business Planning & Strategy
• Create annual and quarterly growth plans
• Set targets for acquisition, ROI, and budgets
• Identify opportunities for discovery, cross-sell
• Convert business goals into clear digital and AI-led initiatives

What you need

• 8–10 yrs of experience
• KYC
• Budgeting
• Cross-selling
• Performance marketing
• PRD writing
• SEO
• Any graduate

Good to have

• CRM