Marketing Leader

About the role

You will run performance and brand marketing as a single, unified growth system — driven by data, powered by AI, and executed with creative boldness. This is one of the highest-impact marketing leadership roles in Indian consumer tech, and it is wide open for someone ready to build something generational.

What you'll do

• Be the architect of brand love, customer acquisition, and cultural relevance at scale
• Run performance and brand marketing as a single, unified growth system — driven by data, powered by AI, and executed with creative boldness
• Use AI-powered consumer intelligence tools to track brand perception, identify cultural opportunities, and stress-test creative strategy in real time
• Build and run a systematic brand experimentation framework, using AI to rapidly test messaging, visual identity, and campaign concepts before committing budget at scale
• Lead large-scale ATL campaigns (TV, OOH, Print, Digital Video) with rigour — using AI tools for media mix modelling, audience targeting, and post-campaign attribution

What you need

• 8–12 yrs of experience
• Performance marketing
• Analytics
• Branding
• Machine learning
• B.Tech or B.E. or BBA or MBA