MarTech Senior Analyst

KPMG Global Services·Gurugram

Pay not stated3–6 yrsFull-time

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About the role

We are looking for a Senior Analyst to support marketing transformation initiatives for UK stakeholders. The role involves assessing marketing capabilities, identifying improvement opportunities, and helping clients optimize their marketing technology, data, and customer engagement strategies. Conduct marketing diagnostics and capability assessments.

What you'll do

Conduct marketing diagnostics and capability assessments
Support MarTech, CRM, CDP, and marketing automation initiatives
Analyze customer and campaign data to generate actionable insights
Develop transformation roadmaps and business recommendations
Facilitate stakeholder discussions and workshops

What you need

3–6 yrs of experience
Stakeholder management
CRM
Marketing automation
Digital marketing
Any graduate

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