Medical Marketing Engagement Head | Tier 1 FMCG

Michael Page India·Mumbai

Pay not statedLead levelFull-time

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About the role

Continuously adapt Medical GEO Content Strategy to guide HCP engagement and content across channels. Prior experience in managing integrated O+O (Online + Offline) engagement and communication channels for HCPs/customers. Opportunity to work with a tier 1 Global FMCG Opportunity to work with a dynamic leadership

What you'll do

Create global methodology for persona-based E2E HCP journeys
Define local medical digital strategy and HCP digital pathway; drive OxO integration and upskilling across all Medical roles
Execute B2B Medical communication strategy aligned with brand priorities and develop local on-brand Medical content (
Develop cross-brand Medical content leveraging Multi-Div content factories expanded to Medical
Drive B2B campaign activation across HCP touchpoints