Performance Marketing Executive

About the role

Responsible for planning, executing, and optimizing digital marketing campaigns across paid and organic channels. Focuses on lead generation, customer acquisition, and ROI-driven marketing initiatives. Monitors campaign performance, analyzes metrics, and implements improvements. Plan and execute paid campaigns across Google Ads, Facebook Ads, Instagram, LinkedIn, and other relevant platforms.

What you'll do

• Responsible for planning, executing, and optimizing digital marketing campaigns across paid and organic channels
• Plan and execute paid campaigns across Google Ads, Facebook Ads, Instagram, LinkedIn, and other relevant platforms
• Track, analyze, and report on campaign performance (CPL, CPC, ROI, CTR, etc.)
• Optimize campaigns to improve lead quality, conversion rates, and return on investment
• Collaborate with content, design, and sales teams to align campaigns with business objectives

What you need

• 1–3 yrs of experience
• Performance marketing
• Digital marketing
• Google Ads
• Analytics
• Meta Ads
• Marketing automation
• BBA

Good to have

• CRM