Performance Marketing Specialist

About the role

Looking for a dynamic Performance Marketer to help execute & scale paid media with a strong focus on Meta Ads (Facebook and Instagram Ads) . You’ll drive campaign execution, contribute to creative strategy, and turn data into actionable insights — with a clear path to owning campaigns execution.

What you'll do

• Execute and optimize Meta campaigns: audience builds, structured testing, creative iterations, and scaling decisions (Google Ads exposure is a plus)
• Translate performance data into clear insights and next steps through daily & weekly reporting
• Work closely with the creative team — give sharp, performance-first feedback and help shape winning creatives
• Coordinate with dev/product teams to ensure tracking, landing pages, and campaign setups are always aligned
• Maintain campaign hygiene: naming conventions, UTMs, test logs, and execution accuracy across all changes

What you need

• 2–4 yrs of experience
• Performance marketing
• Meta Ads
• Any graduate

Good to have

• Google Ads
• Google Analytics
• CRO