Performance Marketing

About the role

We are looking for an experienced Performance Marketing Lead to own the complete paid acquisition strategy across web and app platforms. The role is responsible for driving profitable customer acquisition, maximizing return on ad spend (ROAS), optimizing campaign performance, and identifying scalable growth opportunities across digital channels.

What you'll do

• Responsible for driving profitable customer acquisition, maximizing return on ad spend (ROAS), optimizing campaign performance
• Own and manage end-to-end paid acquisition across Google Ads, Meta Ads, and app marketing platforms
• Plan, execute, and optimize Search, Shopping, Performance Max, Demand Gen, Display, and Meta campaigns
• Manage marketing budgets while achieving revenue, ROAS, and CAC targets
• Identify, validate, and scale new acquisition channels, including affiliate and partnership marketing

What you need

• 7–13 yrs of experience
• Performance marketing
• Google Ads
• Meta Ads
• Digital marketing
• Google Analytics
• Analytics
• Any graduate