PPC Executive (Google Ads & Meta Ads)

About the role

We are looking for a results-driven PPC Executive to plan, execute, and optimise paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate has at least 1 year of hands-on experience managing ad campaigns, a strong grasp of performance metrics, and the ability to translate data into actionable optimizations.

What you'll do

• Plan, create, and manage PPC campaigns on Google Ads (Search, Display, Shopping, Performance Max) and Meta Ads (Facebook & Instagram)
• Conduct keyword research, audience research, and competitor analysis to identify growth opportunities
• Write and test ad copy, headlines, and creatives (in coordination with the design team) for better CTR and conversions
• Set up and manage campaign budgets, bidding strategies, and audience targeting to maximize ROI/ROAS
• Monitor daily campaign performance and make data-backed optimizations (bids, keywords, placements, audiences)

What you need

• 1–2 yrs of experience
• Google Ads
• Meta Ads
• Google Analytics
• Social media
• Market research
• BBA

Good to have

• SEO
• Performance marketing
• CRO