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Principal/Senior Software Engineer - Mobile App Monetization (Ad Server)

PubMatic·Remote

Pay not statedLead levelFull-timeRemote
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About the role

This role is focused on building high-performance, low-latency, scalable, and privacy-safe systems that help maximize publisher revenue from in-app inventory while improving DSP and buyer spend efficiency. The role requires a deep understanding of mobile app advertising, SSP-DSP RTB workflows, OpenRTB mobile signals, SDK/mediation integrations, traffic shaping, QPS optimization, mobile attribution, privacy constraints, and performance advertising.

What you'll do

  • Architect and implement scalable backend services powering mobile app monetization, extracting, transforming
  • Build and optimize SSP-DSP integration workflows for mobile app inventory, including app bundle validation, device and geo signal handling
  • Design mobile-specific traffic shaping and QPS optimization systems that prioritize high-value in-app inventory based on bid probability, win probability
  • Improve runtime handling for Mobile App ad formats such as rewarded video, interstitial, native, banner, app-open, playable, and in-app video
  • Build capabilities that improve buyer/DSP compatibility for MApp inventory, ensuring buyers receive well-represented, privacy-compliant, format-compatible

What you need

  • Machine learning
  • Performance marketing
  • iOS
  • IPR
  • Android
  • Incident response
  • B.Tech or B.E.

Good to have

  • Data privacy

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