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Regional Marketing Manager

Axis Mutual Fund·Bengaluru

Pay not stated5–9 yrsFull-time

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About the role

We are looking for a dynamic regional marketing manager to lead our marketing efforts in the North India region. You will be responsible for developing and executing effective marketing strategies that align with our business goals and increase our brand awareness, customer acquisition, and retention in the region.

What you'll do

  • Develop and implement regional marketing plans and budgets that support the central marketing strategy and the regional sales objectives
  • Coordinate and execute various marketing campaigns and activities like branch openings, events, webinars, seminars, roadshows, etc across branches and partner networks
  • Manage and optimize the use of owned media across branches and offices to performance of the marketing channels and platforms in the region, such as websites
  • Track and measure the effectiveness and ROI of the marketing campaigns and activities and provide regular reports and insights to the management and the stakeholders
  • Conduct market research and analysis to understand the customer behavior, preferences, needs, and satisfaction in the region

What you need

  • 5–9 yrs of experience
  • Market research
  • Any graduate

Good to have

  • Mutual funds

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