Senior Executive - Corporate Brand & Communication

About the role

As a Brand PR Associate, you will drive communication strategy and execution for leading brands within the diverse portfolio. This is an opportunity to work at the intersection of brand strategy, media relations, and storytelling, contributing to the brand narrative of some of the country's most recognisable and loved brands.

What you'll do

• Support the development of brand communication strategies aligned with overall brand and business objectives
• Identify and shape key messages, themes, and narratives for GCPL brands across various platforms and audiences
• Contribute to the development of integrated communication plans for new product launches, brand campaigns, and key business milestones
• Media Relations & Campaign Execution
• Build and nurture strong relationships with media across the FMCG beat, including print, digital, broadcast, and trade media

What you need

• 8–10 yrs of experience
• Public relations
• Any graduate