Senior Manager, Customer Engagement Measurement & Insights

About the role

This is work that transforms the lives of patients, and the careers of those who do it.

What you'll do

• Customer Engagement Measurement & Intelligence
• Develop measurement frameworks to assess effectiveness of omnichannel engagement across field, CRM, paid media, owned digital, and third-party channels
• Analyze customer interaction data from traditional and digital campaigns to identify patterns in engagement, channel synergy, sequencing, pacing, and message performance
• Translate analytical insights into clear recommendations on channel mix, content sequencing, and engagement frequency
• Identify engagement best practices and build playbooks that inform future campaign planning across brands

What you need

• 10–18 yrs of experience
• CRM
• Performance marketing
• Python
• Digital marketing
• R
• Databricks
• Any graduate

Good to have

• LLMs
• SQL
• Pandas
• NumPy
• Scikit-learn
• Snowflake