SEO & GEO Specialist

About the role

About the Role We are seeking a highly motivated SEO & GEO Specialist to help drive our digital discoverability across both traditional search engines and emerging AI-powered search experiences.

What you'll do

• Search & AI Visibility Strategy Develop and execute SEO, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO)
• Lead increased brand visibility, citations, and answer inclusion across AI experiences including ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews
• Develop content optimization roadmaps that improve topical authority and search performance
• Partner with Product Marketing, Brand, Web, and Content teams to optimize existing content and develop new content aligned with SEO and AI search best practices
• Recommend improvements that increase content clarity, authority, citation potential, and answer relevance

What you need

• 3–5 yrs of experience
• SEO
• Digital marketing
• Product marketing
• Google Analytics
• Analytics
• LLMs
• BBA

Good to have

• Content strategy
• Prototyping