Social Media Analyst

About the role

Monitor social media platforms for brand mentions, user comments, feedback, and complaints; manage community responses using approved templates and response matrices. Conduct active social listening and ORM monitoring across digital and social media platforms; tag and segment mentions by sentiment, themes or subthemes category.

What you'll do

• Track industry updates, emerging trends, and potential crisis events; send timely escalation alerts to internal teams and clients via defined communication channels
• Analyse brand performance against competitors and identify reputational risks proactively
• Generate actionable insights from conversation trends, sentiment analysis, stakeholder discussions, and competitor/industry developments
• Maintain accurate documentation and trackers; ensure compliance with client processes and
• Coordinate with internal teams and clients for issue escalation, response approvals, and resolution tracking

What you need

• 1–3 yrs of experience
• Social media
• PowerPoint
• Any graduate