Sr. Integrated and ABM Specialist

About the role

As an Integrated Campaign & ABM Specialist, you’ll help shape how Sprinklr engages priority audiences and enterprise accounts. You’ll turn audience insight, account intelligence, and business priorities into connected experiences that build engagement, support pipeline progression, and create opportunities for account growth.

What you'll do

• Plan and execute integrated, multi-channel campaigns from brief and audience strategy through launch, optimization, and performance reporting
• Build campaign journeys across email, content, webinars, virtual events, paid media, social, web, executive engagement, and sales-assisted outreach
• Execute 1:1, 1: Few, ABM programs for priority accounts, industries, segments, and buying groups
• Develop campaign briefs, audience definitions, messaging frameworks, content requirements, channel plans, project timelines, and stakeholder updates
• Coordinate the creation of account- and persona-relevant assets, including landing pages, emails, sales plays, executive invitations, one-pagers, and digital experiences

What you need

• 5–7 years in pharma & medical sales
• Sales
• Performance marketing
• CRM
• Marketing automation
• Communication
• Any graduate

What you get