Sr.Product Manager – Marketing OS, LeadGen

About the role

The Marketing OS – LeadGen Team owns the products and platform capabilities that help agencies attract, engage, capture, qualify, and understand leads across digital and offline customer journeys. Surveys and customer data-collection workflows Quizzes, assessments, and interactive lead-generation experiences

What you'll do

• Own the LeadGen roadmap: Define and execute the product strategy and roadmap across Forms, Surveys, Quizzes, QR Codes, Chat Widget, and External Tracking
• Build cohesive experiences: Drive consistency across builders, templates, publishing, data models, integrations, analytics, and reporting
• Improve lead capture: Ship capabilities that increase visitor engagement, completion rates, lead quality, qualification, routing, and follow-up
• Strengthen analytics foundations: Contribute to consistent event taxonomies, instrumentation standards, and reporting across the LeadGen portfolio
• Drive AI-assisted creation: Deliver AI-powered creation, copy generation, logic recommendations, qualification, insights, and conversion optimization

What you need

• 7–13 yrs of experience
• Stakeholder management
• CRM
• Product strategy
• PRD writing
• Instrumentation
• ETL
• Any graduate

Good to have

• LLMs
• Go-to-market
• Customer success
• Lean manufacturing