Category Manager - PVC & Tanks
MumbaiFull-timeMid levelPosted 2 days ago
Mid-level sales role at Aditya Birla Group in Mumbai. Needs a degree.
About the role
UltraTech Cement is the largest cement manufacturer in India with an installed capacity of about 68 million tonnes. The Ultratech brand occupies a premium position with a market capitalization of Rs. 81438 crores. The Indian cement industry has a capacity of 409 million tonnes and a supply demand gap putting pressure of prices due to excess capacity.
What you'll do
- KRA (Accountabilities) (Max 1325 Characters) Supporting Actions (Max 1325 Characters) KRA1 Branding and Improving Brand Equity
- (A) Organize promotional activity as per the plan for Territory in order to drive positive brand equity index
- (R) Identify the locations for the hoarding placement, wall paintings etc. and timely distribution of the sales promotion material KRA10 Sales and Marketing Plan
- (R) Formulate pricing strategy for various markets in alignment with the competitive environment and long term business objective
- (R,A) Derive sales plan with dealer and retailer, product-wise, month wise to ensure desired counter share and market share achievement KRA2 Business Delivery
What you need
- Channel sales
- Sales
- Accounts receivable
- Business development
- Customer service
- R
Good to have
- Branding