CRM
GurugramFull-time3–5 yrsPosted open since may 2025
Mid-level customer support role at Royal Enfield in Gurugram. Needs 3–5 years and a BBA or MBA.
About the role
This role will be part of the Global Brand organization and will report to the Lead - CRM. The incumbent will be responsible for assisting in establishing and executing the CRM / Marketing technology related comms operations and roadmap across the organization for achieving world class customer satisfaction for Royal Enfield globally.
What you'll do
- Drive the Customer Relationship Management (CRM) communication operations for the brand and work cross-functionally with design, analytics, product
- Owning the Omni-channel strategy, tactics and delivery of communication plan
- Interface with regional and country SPOCS to define Customer lifecycle communication suited to the geography
- Drive release of CRM campaigns on time, in full via steering the CRM agency operations, having hands on knowledge and use of the marketing automation
- Drive personalization interventions, derived insights to arrive at sharper segmentation that will yield in increased engagement on CRM mediums
What you need
- CRM
- Marketing automation
- Customer service
- Communication
- Sales