- Can I apply
- Open to any education · 5–9 yrs
- Pay
- ₹45k–₹70k a month
- Source
- From the company's careers page · today
- How to apply
- On Vinove's site: short form, ~5 min
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About the role
We at Innovaccer are looking for a Head of Marketing, Revenue Cycle to own marketing for our provider-facing revenue cycle portfolio — Flow (Agentic RCM Platform for Healthcare), spanning prior authorization, referral management, coding and CDI, claim submission, denial management, underpayment recovery, payment posting, credentialing, and payer enrollment — end to end, the way a General Manager owns a business: strategy, story, pipeline, and reputation, not just a set of campaigns.
What you'll do
- Set the revenue cycle go-to-market strategy for Flow across the US provider market: target segments (provider groups and practices as the initial motion
- Define the annual and quarterly flight plan for the revenue cycle portfolio and own the marketing budget behind it, deciding what the portfolio will and will not pursue
- Ensure a continuous flow of provider-specific research grounds the strategy — CFO and revenue cycle leader interviews, win/loss analysis, payer-provider dynamics
- Own the pipeline generation number for the revenue cycle portfolio directly
- Identify the portfolio's Big Bets — the largest, most strategic provider deals
What you need
- 10–18 yrs of experience
- Product marketing
- Go-to-market
- Market research
- Roadmapping
- MBA
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