Area Manager (Regional Business Manager)

About the role

The Regional Business Manager/First Line Sales Manager (FLM) is responsible for leading a high-performing sales team to deliver exceptional customer engagement and achieve commercial objectives. This role requires strategic thinking, deep market knowledge, and the ability to translate national strategies into effective local execution.

What you'll do

• Lead and coach the team to achieve sales, productivity and performance targets through strong in-field coaching, call planning and disciplined execution
• Create and execute regional/territory business plans aligned to brand strategy (targeting, coverage, quarterly priorities
• Drive high-quality, compliant HCP engagement (cardiologists/physicians) using evidence-led, value-based selling
• Use sales and prescription insights, analytics and market intelligence to optimize targeting, improve call effectiveness and implement timely corrective actions
• Ensure brand plan execution and KPI governance (coverage, call quality, demand drivers, availability) and manage risks across competition, access and supply

What you need

• 6–10 yrs of experience
• Sales
• MS Office
• Talent management
• SOP writing
• Go-to-market
• Communication
• BBA or MBA

Good to have

• CRM
• Performance management