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Associate - MCC- Lead Generation

TresVista·Pune

Pay not stated4–6 yrsFull-time
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About the role

The B2B Lead Generation Specialist within the Marketing and Corporate Communication (MCC) team plays a pivotal role in driving qualified pipeline growth through targeted outreach to Private Equity (PE) firms, Venture Capital (VC) firms, PE-backed companies, and investment professionals. This role designs and

What you'll do

  • Develop and manage multi-step outreach campaigns using advanced automation tools (e.g., Sales
  • Navigator, Apollo), ensuring personalized engagement with the Management, and other key stakeholders
  • In VC, PE, and investment firms
  • Drive engagement and optimize conversions by monitoring campaign performance, managing follow-ups
  • Nurturing conversations, and scheduling meetings for sales teams

What you need

  • 4–6 yrs of experience
  • Lead generation
  • CRM
  • Sales
  • Salesforce
  • Data privacy
  • HubSpot
  • MBA or B.Com or BBA

Good to have

  • Investment banking
  • Marketing automation
  • Capital markets
  • Copywriting
  • Email marketing
  • SQL

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