CBS - BMC - Brand And Marketing - Thought Leadership And Insights - Assistant Director

EY·Thiruvananthapuram

Pay not stated12–22 yrsFull-time

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About the role

The position is for a team within EY Global Delivery Services (GDS). The candidate will be leading a team of social media marketers to support EY social media handles and platforms. The candidate will be supporting social media, thought leadership & insights competency and will be working with the marketing teams and the response management across named EY handles and platforms.

What you'll do

Lead and plan paid campaigns for major launches, events or milestones focused on expansion of follower base
Work with business and marketing teams to understand business priorities and work on social media-related projection
Develop and manage content calendars, ensuring consistency, relevance, and timely delivery across campaigns and stakeholder initiatives
Create impact-based campaigns across social media channels such as LinkedIn, Instagram and others
Work with the internal teams to effectively implement campaigns and monitor them to review performance