CBS-BMC -Brand and Marketing - Thought Leadership and Insights - social media -Assistant Director-IC

About the role

As a Thought Leadership & Insights - Social Media – Manager – Assistant Director, you will play a strategic role within the EY organization’s Brand Marketing and Communication team, shaping how the EY organization’s leaders show up in the market through insight led, reputation building social media, thought leadership and insights.

What you'll do

• Lead social listening and multi‑source signal scanning across industry trends, leader networks, media narratives, and competitor activity
• Define and drive social media and thought leadership strategies aligned to Brand, Marketing, and business priorities
• Shape cohesive editorial narratives across leaders, themes, and markets to ensure consistency and clarity of the brand’s point of view
• Translate complex business, technical, and regulatory topics into clear, compelling, and audience‑relevant content
• Act as a strategic advisor to senior leaders on executive social presence, voice, and positioning

What you need

• 10–14 yrs of experience
• Social media
• Content strategy
• Digital marketing
• Analytics
• Public relations
• Google Analytics
• BBA

Good to have

• Branding
• LLMs
• SAP
• PowerPoint