Content Strategist

About the role

We are looking for a Content Strategist to ensure continuity and excellence across content planning, script writing, content strategy, and execution for one of our key devotional content initiatives. This is a high-ownership role for someone who can think like a strategist and execute like a creator — moving fluidly from planning a content calendar to writing a sharp script to overseeing the final video output.

What you'll do

• Write compelling, culturally authentic scripts and copy across formats short-form video, long-form video, in-app content, and social content
• Ensure every script balances devotional authenticity with a modern, engaging storytelling style suited to how audiences consume content today
• Hindi fluency is mandatory, you should be able to write and review scripts confidently and accurately in Hindi
• Content Strategy & Planning
• Own the content strategy for a high-priority devotional content vertical, ensuring a consistent, high-quality drumbeat of content that builds daily habit among devotees

What you need

• 2–4 yrs of experience
• Scriptwriting
• Content strategy
• Storytelling
• Writing
• Copywriting
• Any graduate