Creative Copywriter

About the role

Are you a gifted wordsmith with a knack for transforming ideas into compelling stories that engage audiences and drive action? As a Creative Copywriter at GUS, you will leverage innovative writing techniques and digital tools to captivate our prospective students and meet our organizational goals. We're looking for creative individuals with a passion for excellence and a drive for results.

What you'll do

• Developing compelling and creative copy for various organic and paid mediums, including social media, PPC, SEO, print and digital campaigns, and email journeys
• Utilizing technology and AI tools to enhance the copywriting process, while understanding when a human touch is necessary for the crafting of content
• Working in alignment with the overall company's goals and marketing strategies
• Staying up to date on the latest trends in content and copywriting, implementing best practices in daily tasks and continuously seeking innovative ways to improve the…
• Working in coordination with the marketing teams to maintain a content calendar that aligns with the company's broader marketing and business goals

What you need

• 5–9 yrs of experience
• SEO
• Writing
• Social media
• Editing
• Copywriting
• Digital marketing
• Any graduate

Good to have

• Content marketing
• LLMs
• PowerPoint
• WordPress