Demand Generation Specialist

About the role

As a Demand Generation Specialist, you will play a key role in driving business growth by generating, engaging, and qualifying potential customers for a broad range of services. Working at the intersection of marketing and sales, you will execute targeted inbound and outbound campaigns that build awareness, nurture prospects, and create valuable sales opportunities.

What you'll do

• Lead Generation and Prospect Research: Identify, research, and target potential customers across new industries and strategic accounts
• Build qualified prospect lists, profile target organisations, understand their business needs
• Engage potential customers through appropriate communication channels to establish relationships and identify opportunities
• Campaign Management and Automation: Collaborate with the marketing team to develop and manage HubSpot campaigns, including newsletters, targeted industry outreach
• Maintain email distribution lists and ensure campaign messaging, scripts, and content accurately reflect the intended positioning and value propositions

What you need

• Sales
• Research
• HubSpot
• Marketing automation
• CRM
• Salesforce
• Any graduate