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Deputy Manager - Adobe Campaign

Malabar Group (Malabar Gold & Diamonds)·Kozhikode, Kerala

Pay not stated7–13 yrsFull-time
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About the role

retention, and conversion. notifications, and WhatsApp. target audiences, messaging, and campaign timelines. effectiveness and ROI. Adobe Campaign, and Adobe Analytics.

What you'll do

  • Develop and execute marketing campaigns using Adobe Campaign to drive customer engagement, acquisition
  • Plan, implement, and monitor multi-channel campaigns across various digital platforms, including email, SMS, push
  • Collaborate with cross-functional teams, such as marketing, creative, and analytics, to define campaign objectives
  • Set up and configure campaign workflows, segmentation, and targeting strategies in Adobe Campaign
  • Manage and optimize campaign performance by analyzing data and leveraging insights from Adobe Analytic

What you need

  • 7–13 yrs of experience
  • Analytics
  • Data analysis
  • Data privacy
  • SOP writing
  • MCA or B.Tech or B.E.

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