Digital Marketing Specialist – Lead Generation

Dheya Career Mentors·Pune

Pay not stated3–7 yrsFull-time

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About the role

We are seeking a results-oriented Digital Marketing Specialist with expertise in lead generation. The ideal candidate should have hands-on experience in planning, executing, and optimizing digital marketing campaigns that generate qualified leads for both B2B and B2C businesses.

What you'll do

Plan, execute, and optimize digital marketing campaigns across Google, Meta, LinkedIn, YouTube, and other relevant platforms
Generate high-quality B2B and B2C leads through paid and organic channels
Manage and optimize Google Ads, Meta Ads, LinkedIn Ads, and performance marketing campaigns
Develop and implement SEO and content marketing strategies to increase website traffic and lead generation
Create and optimize landing pages to improve conversion rates