Director - Product Management and MarTech

About the role

The Director – Product Management and MarTech leads the digital and marketing technology agenda for the CMO organisation. The role drives digitization initiatives across Strategic Capabilities and the enterprise-wide technology transformation agenda. Additionally, the role will also help in shaping the user personalization strategy for AFL so that it is aligned with broader brand and commercial objectives.

What you'll do

• Digital Vision & Product Strategy
• Design the product vision and roadmap for MedMarTech, aligned with the CMO organisation’s brand, commercial and capability priorities
• Anticipate long- and short-term digital, customer and competitive trends and shape the strategy accordingly
• Digitization & Technology Transformation
• Lead digitization initiatives across Strategic Capabilities, driving the enterprise-wide technology transformation agenda for the CMO organisation

What you need

• 13–15 yrs of experience
• Product strategy
• Stakeholder management
• Data privacy
• User research
• Digital marketing
• Marketing automation
• MBA or B.Tech or B.E.

Good to have

• User flows
• Usability testing