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Executive I - Strategy & New Businesses

Asian Paints·Mumbai

Pay not statedJunior levelFull-time

Read from the company's own careers page; you apply on their site.

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About the role

This role will support the execution of Nilaya Anthology's content strategy across digital, retail, PR, exhibitions, and partnership channels to ensure consistent brand storytelling across all our customer touchpoints. We use the following session cookies, which are all required to enable the website to function:

What you'll do

  • Develop and lead Nilaya Anthology's overall content and editorial strategy across digital platforms, retail experiences, exhibitions, cultural programming
  • PR and brand partnerships
  • Own the brand's editorial voice and ensure consistency across all customer-facing communication
  • Lead storytelling for products, designers, exhibitions, collaborations, campaigns and cultural initiatives
  • Own the content ecosystem across the website, social media, newsletters, events, retail communication and in-store experiences

What you need

  • Content strategy
  • SAP
  • Any graduate

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